In the modern world of online marketing, websites are taking their place as one of the most powerful tools for business growth than ever before. They are open all the time, spreading information about your business to anyone who checks in, and has the potential to be one of your most powerful assets and the
Testimonials can be one of the best marketing tools you’ve got for building your business – when they’re done right. They can share your story and let people see the value of what you do from a peer’s perspective, with the power to turn someone into a raving fan or fully invested customer / client.
When it comes to business websites, everyone should take steps to regularly check that their content is not only up-to-date, but also getting the job done. Whether you’re a solopreneur or an international corporation, your website is the cornerstone of your presence online. It’s the place people get to know you, decide if they want
When you’re planning the launch or redesign of a new website, it’s tempting to take on some of the tasks yourself in order to stretch your budget. So you hire the perfect website designer, get your graphics done by a pro, and pause when it’s time to hire a copy writer, thinking, “Why can’t I
We have all heard about elite athletes who made mistakes via social media sites such as Facebook, YouTube and Twitter. Some of the best and brightest athletes have been involved in things like tweeting derogatory comments about others, bragging about free swag they got at an event, sharing an inappropriate song/video and even something out
Blogs are a quick, efficient and low cost way to spread the word about your business. WordPress began as a blogging CMS option but now it is being used by some of the biggest companies out there. Blogging is a great way to position yourself as a credible expert in your field or niche and
Blogging is one of those things that seems easy to do … until you start doing it. It takes a lot of work to make a blog post on your website effective. If you’re starting to blog, here’s the list of do’s and don’ts that will make your post compelling. Do Grab Your Audience’s Attention […]
There’s a small portion of the people in the world that are just ridiculously motivated. You know who I’m talking about: the people that get antsy when they spend more than a half hour watching TV; the ones that fully schedule their weekends and have to always be doing something productive. I’m not one of those people. […]
Wordpress and Squarespace are both great for building sites. It's what kind of site you need that will make the difference. While you go through the pros and cons here, keep what you need in mind.
When you first hire a web developer, they'll need access to some of your accounts. And while you could give them absolutely access with your passwords, sometimes you'd like to give a little less control. Don't worry, it's easy!